Worrall Cup - The Gardens Group.jpg
L-R: Mike Burks, managing director of The Gardens Group, Louise Burks, director of The Gardens Group, Juilian Winfield, GCA Chairman, and Fred MacAulay, comedian and awards dinner compere, at the GCA Annual Dinner and Awards Ceremony at The Fairmont in St Andrews.

We’re just back from the annual Garden Centre Association’s Conference in St Andrews and our luggage was a little heavier on the way home, as The Gardens Group was awarded the Worrall Cup trophy for Best Marketing Campaign or Initiative. We were awarded this prestigious award for the Flower Show Forum initiative, which we launched back in 2016 with the aim of helping the traditional flower show to survive and thrive.

We’d like to say a huge thank you to everyone who brought their knowledge, expertise and ideas to the floor including the Royal Horticultural Society’s Affiliated Societies and the many participating gardening clubs. We look forward to building upon this success, as we all continue to identify ways to inspire more people to take an interest in gardening and keep the traditional flower show alive for generations to come.

The next Flower Show Forum is due to take place at Castle Gardens in March 2017.

Mike

Best Marketing Campaign or Initiative Flower Show Forum Flower Shows Garden Centre Association Gardening Gardening Clubs GCA Royal Horticultural Society Royal Horticultural Society’s Affiliated Societie The Gardens Group Worrall Cup